Cari Clark Phelps Founder, Salacia Salts

Listen to your dreams.

Cari Clark Phelps is the owner of the premier creative agency in Savannah, specializing in lifestyle niche product marketing, through rule-pushing, big-thinking, boring-box-destroying strategy, who crafts brands in ways that get attention and generate results. She leads the go-to creative team for inspirational, unique and new-to-market brands and products launched in the South. Not only is Cari the founder and driving force of Clark Creative, she is also the creator of Salacia Salts - one of those inspiring brand product lines launched in the South (Savannah, GA). Her collection of over 58 products – not including those private label products for celebs like Paula Deen – have been gifted at the Oscars, The Southern C, South Beach Food & Wine Festival, the Kentucky Derby and the Women’s Empowerment luncheon hosted by Eva Longoria. Plus, her products have been featured on Buzzfeed, USA Today, Southern Living and Bravo – just to name a few. In 2011, Cari dreamed that she designed a package of bath salts for a client with an emphasis on environmental sustainability. When she woke up the next morning, she started doing research and decided to make her dream a reality. She soon learned that Tybee (an island right outside of Savannah, Georgia) is the Euchee Indian word for salt. This history inspired Cari to develop this natural bath and body care line using the scents of regional botanicals and natural ingredients, including Atlantic sea salt, to create a unique line of bath and body care products. Armed with a commitment to environmental conservation, natural beauty and holistic health, Salacia Salts creates top-quality bath and beauty products using environmentally responsible ingredients and packaging.

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