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Arianne Perry Founder, Sweet Defeat

Do the impossible.

Arianne launched Sweet Defeat to help millions of people live healthier, happier lives. Sweet Defeat is redefining how we eat and live a healthy lifestyle with a simple, clinically proven, plant based lozenge that stops sugar cravings in seconds. Arianne and her team are obsessed with quality, efficacy, and customer results. Sweet Defeat has an active social community and has been featured in outlets just as Bloomberg, The Washington Post, Elle, PopSugar, Goop, and Prior to Sweet Defeat, Arianne invested in alternative energy assets across North America as part of the principal investing team at Google and held a diverse set of roles in corporate strategy, asset liability management, and finance during five years at JPMorgan. She holds an MBA from Columbia Business School and a BA in Economics from the University of Michigan where she was the captain of the Varsity Track and Cross Country teams, which won several national titles. She is an Olympic trials qualifier and has run sub three-hour marathons, finishing 33rd female in the 2008 NYC Marathon. Arianne is a Certified Health Coach and resides in New York City with her husband.

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